Author: Robert Sean Pascoe

Being an entrepreneur is tough.  But it’s also EXTREMELY rewarding. In my opinion, entrepreneurs are the true unsung heroes …

Now, this is something VERY important that you might not see covered very often in most copywriting books …

  Imagine you’ve done all the hard work of researching your market and product. You’ve developed a great …

Is your sales copy converting as well as you need?  If not, it may be due to making …

Are you struggling to figure out a lead generation system that REALLY works? In this article I reveal …

Journal of a Freelance Copywriter – Entry 1 Let me tell you a quick story about a somewhat …

I was recently asked to give a short presentation on copywriting for a group of small business owners.  …

Can Anyone Learn To Be A Great Direct Response Copywriter? That’s a question I’m often asked. And my …

Is there really a PERFECT copywriting formula? Well, I think this one is as close to it as …

“There Is No Problem In Life That Can’t Be Solved By A Really Good Sales Letter” Quote by …

Being a master of Direct Response Copywriting is quite possibly THE most powerful skill any entrepreneur can learn. …

Once upon a time, in a VERY small town in rural Rhode Island lived a kid who could …

So, here’s the question I got from a new reader and I wanted to answer for everyone as …

As a Direct Response Copywriter who provides copywriting services in a large variety of markets, it’s important for …

This article is about the “Other” headlines. Now, when I say the “OTHER” headlines I’m sure you’re wondering …