How to Write Sales Letters for Christian Products and Services
Hello my brothers and sisters… I want to talk to you about something very near and dear to my heart as a freelance copywriter… writing sales letters. This can …
How to Write Powerful Headlines for a Christian Audience
Okay, friend, grab your coffee and let’s dive into the world where words wield power – the mighty world of headlines! Why so powerful? Your headline is thing that …
Ten Commandments of Direct Response Copywriting
Rules are made to be broken… right??? Well, yes and no… I mean I consider myself to be as much of a rebel as anyone. BUUUUUUT, here’s the deal: …
Jump Into This Van Halen Inspired Copywriting Lesson
“Might as well… JUMP!!” If you’re anything like me, those words INSTANTLY bring you back to the 1980’s. Yep, back when Van Halen were the undisputed KINGS of not …
Jedi Copywriting Secrets to Rock the Galaxy
A long time ago, in a small Rhode Island town… A young boy was instantly transported into another world. A world created by a man named George Lucas and …
Hitchcock’s Suspense in Sales: Building Anticipation in Your Copy
There’s been a murder… Pretty catchy way to grab some attention right? Well, that’s how legendary director Alfred Hitchcock would often do it. Recently I’ve been on a HUGE …
Copywriting Aint Noise Pollution…
Ready to ride the Highway to Hell with me my friends? Well the Devil horns are OUT. And my head is BANGING. Why in such a hard rocking mood? …
How to Cultivate a Christian Community
When I first ventured into the world of entrepreneurship, the thrill of creating something from scratch was invigorating. But as the days turned into months, I began to feel …
How to Address Sensitive Topics in Christian Copywriting
All right friends. Here’s a tough one… How do we, as Christian entrepreneurs, tackle sensitive topics without compromising our core beliefs? It can be like tip-toeing on a tightrope …
Crafting Powerful Offers that Align with God’s Principles
Okay, my fellow faith filled entrepreneurs. Let’s get real for a minute… The truth is that we have not chosen an easy path. You know what I’m talking …