Pro Copywriting Tip #1 – The Secret of the Slippery Slide
Imagine you’ve done all the hard work of researching your market and product. You’ve developed a great theme to be the “BIG IDEA” of your sales message and a KILLER …
April 9, 2019
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Tag: Blogging
April 9, 2019
5 Steps to a FREE Lead Generation System… That Actually WORKS
If you’re anything like me, technology sometimes can FREAK YOU OUT! Yeah, my family and friends think of me as a “tech geek” because I’m a copywriter and blogger. But …
April 2, 2019
How To Become A Truly GREAT Direct Response Copywriter
Can Anyone Learn To Be A Great Direct Response Copywriter? That’s a question I’m often asked. And my answer is Yes. But only if you are willing to work hard …
March 19, 2019
A Beginner’s Guide to Direct Response Copywriting
Direct Response Copywriting 101 Welcome to “A Beginner’s Guide to Direct Response Copywriting”. In this guide, I will cover the basics of direct response copywriting, what the primary job of …
March 14, 2019
The Ten Commandments of Direct Response Copywriting
Welcome to this special article I have written for you called “The 10 Commandments of Direct Response Copywriting.” I originally started writing these rules down with the idea of creating a …
March 8, 2019
How to Use “The Other” Headlines for Maximum Copywriting Success
This article is about the “Other” headlines. Now, when I say the “OTHER” headlines I’m sure you’re wondering what I’m referring to. The “Other Headlines” Are the Sub-heads and Bullets …
March 7, 2019
The Secret to Closing the Deal in Your Sales Copy
“The right offer should be so attractive that only a lunatic would say “NO”. If the performance of your ad isn’t what it should then check your offer first!” Claude …
April 10, 2016
The Great Copywriting Debate … Is It Finally SETTLED?
If there is one subject that’s been debated more than any other in the world of copywriting it is the question of what works best: Long Sales Copy or Short …
March 29, 2016