Why Every Entrepreneur Should Master Direct Response Copywriting

Why Every Entrepreneur Should Master Direct Response Copywriting

Direct Response Copywriting is THE Most Powerful Skill You Can Master As An Entrepreneur. This Article by Freelance Direct Response Copywriter Robert Sean Pascoe Will Show You Why. Being an entrepreneur is TOUGH. But if done right it’s also VERY rewarding. In my...
How to Keep Your Copy Flowing So Your Audience Keeps Reading

How to Keep Your Copy Flowing So Your Audience Keeps Reading

Now, this is something VERY important that you might not see covered very often in most copywriting books and courses. Why? Well, it might not seem like the “Sexiest” subject in the world… … but whether you are writing a blog post, direct mail...
Pro Copywriting Tip #1 – The Secret of the Slippery Slide

Pro Copywriting Tip #1 – The Secret of the Slippery Slide

Imagine you’ve done all the hard work of researching your market and product. You’ve developed a great theme to be the “BIG IDEA” of your sales message and a KILLER HEADLINE has been decided on to get the attention of your perfect prospect. But what’s going to keep...
3 Common Copywriting Mistakes You Might Be Making RIGHT NOW

3 Common Copywriting Mistakes You Might Be Making RIGHT NOW

Is your sales copy converting as well as you need?  If not, it may be due to making one of the common copywriting mistakes I’m going to cover in this article. Now, I know you’re working your rear off to build your business and trying to be as successful as...
5 Steps to a FREE Lead Generation System… That Actually WORKS

5 Steps to a FREE Lead Generation System… That Actually WORKS

If you’re anything like me, technology sometimes can FREAK YOU OUT! Yeah, my family and friends think of me as a “tech geek” because I’m a copywriter and blogger. But being someone who writes online, doesn’t mean I am “technically superior” in any way. In fact,...
3 Keys to Copywriting Mastery

3 Keys to Copywriting Mastery

I was recently asked to give a short presentation on copywriting for a group of small business owners.  Now, copywriting can be a somewhat complicated thing to explain. And I had just 20 minutes to try to convey something tangible that these entrepreneurs could use in...
How To Become A Truly GREAT Direct Response Copywriter

How To Become A Truly GREAT Direct Response Copywriter

Can Anyone Learn To Be A Great Direct Response Copywriter? That’s a question I’m often asked. And my answer is Yes. But only if you are willing to work hard at it. Let me explain further. Copywriting is not a talent you are born with. While there are some...
A Quick and Easy 3 Step Copywriting Formula That SELLS

A Quick and Easy 3 Step Copywriting Formula That SELLS

Is there really a PERFECT copywriting formula? Well, I think this one is as close to it as possible. It’s also pretty darn simple. So, what is this almost perfect copywriting formula? Well, it breaks down to just 3 quick and easy-to-remember steps: Tell a...
How To Write A Sizzling Sales Letter | A Step-by-Step System

How To Write A Sizzling Sales Letter | A Step-by-Step System

“There Is No Problem In Life That Can’t Be Solved By A Really Good Sales Letter” Quote by Gary Halbert Everything in life is easier if you have a system to follow. A tried and true system you can consistently go back to time and time again. And without ever having to...
High School Loser Morphs Into Freelance Copywriting Stud

High School Loser Morphs Into Freelance Copywriting Stud

Once upon a time, in a VERY small town in rural Rhode Island lived a kid who could have been the poster child of a high school loser. He had very little friends, barely left his house when not in school and shook like a leaf in his high-top sneakers at the thought of...
Is It Really Worth The Cost Of Hiring A Freelance Copywriter?

Is It Really Worth The Cost Of Hiring A Freelance Copywriter?

So, here’s the question I got from a new reader and I wanted to answer for everyone as it’s probably something that’s crossed the mind of many of you. “Is It REALLY Worth The Cost of Hiring A Copywriter?” This is something I’m asked quite often. And my short answer...
The Ten Commandments of Direct Response Copywriting

The Ten Commandments of Direct Response Copywriting

  As a Direct Response Copywriter who provides copywriting services in a large variety of markets, it’s important for me to always keep the fundamentals of what works in the forefront of my mind. And that is why I originally started writing these rules down...
%d bloggers like this: