The Secret Reasons Why We Buy Anything

The Secret Reasons We Buy AnythingThe Secret Reasons We Buy Anything

The Secret Reasons We Buy Anything


Great copywriting is emotional copywriting.

Your copy should be SOAKED in emotions in order to be successful.

In this episode of The World Class Copywriting and Marketing Podcast, we’ll look at the core emotions that make people BUY, specifically:

* Greed

* Flattery

* Anger

* Guilt

* Salvation

* Pride and Danger

* The Desire for Gain …

with the overwhelming most persuasive emotion being FEAR.

Most importantly, you’ll learn how to use these emotions to hit these “Hot Buttons” in your advertising and marketing to persuade your prospect to take ACTION.


For more about copywriting and marketing please visit where you’ll find many free articles and resources to build your business empire.

If you need profit pulling sales copy to SUPERCHARGE your sales and SKYROCKET your profits, then contact “The Practitioner of Persuasion” – Freelance Direct Response Copywriter Robert Sean Pascoe at to schedule a 100% FREE and NO OBLIGATION consultation.

*** FREE GIFT ***

The headline is the absolute most important factor in your advertising and marketing.

In my new E-book “Seven Figure Headline Writing Secrets Revealed” I give you my step-by-step system for writing MILLION DOLLAR HEADLINES that can create blockbuster breakthroughs in your business.

For a limited time, it’s available for FREE as a big THANK YOU for joining my VIP email list where you’ll receive free copywriting, marketing, and business success tips, as well as special VIP ONLY offers.

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